University of Adelaide
Make History
What we do today defines what happens tomorrow. The University of Adelaide has a history of incredible achievements, but they, or their alumni, will never rest on their laurels. So, in the work we pose the question, “What’s next?”.
There are all kinds of ways to make your mark. It could be as big as changing the world, as complex as changing minds, or as fundamental as changing yourself. Epic things may await you, so the ‘Make History’ brand platform shows that The University of Adelaide is all about helping you make it happen.
‘Make History’ and the new visual identity speak to all audiences and come to life across a variety of channels, inside and outside the University.
This is where you Make History
Two years after launching the brand platform, and following great feedback, we wanted to make the second chapter even more personal. In this campaign extension, we focused more on specific individuals and the history they are making today. This aligned perfectly with the 150th year of the University.